1. Introduction

At Pure Essence Fragrance, accessible from https://pureessencefragrance.co.uk, your privacy is of utmost importance to us. This Privacy Policy outlines the types of personal information we collect, how we use it, and your rights regarding that information. By using our website, you consent to the data practices described in this policy.

2. Information We Collect

We may collect personal information from you in various ways, including when you visit our site, place an order, subscribe to our newsletter, or interact with other activities on our site. The types of information we may collect include:

  • Personal Identification Information: Name, email address, mailing address, phone number.
  • Payment Information: Credit card details and billing addresses (processed securely through third-party payment processors).
  • Technical Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform.
  • Usage Data: Information about how you use our website.

3. How We Use Your Information

Pure Essence Fragrance uses the collected data for various purposes:

  • To process and fulfill your orders.
  • To improve customer service by responding to inquiries and support needs more effectively.
  • To personalize user experience by understanding how our users as a group use the services and resources provided on our site.
  • To send periodic emails regarding your order or other products and services.
  • To comply with legal obligations.

4. Cookies and Tracking Technologies

Our website uses cookies to enhance user experience. Cookies are small files placed on your device that help us analyze web traffic or let you know when you visit a particular site. You can choose to accept or decline cookies; however, declining cookies may prevent you from taking full advantage of the website.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, destruction or alteration. However, no method of transmission over the internet or method of electronic storage is 100% secure; therefore, while we strive to protect your personal information, we cannot guarantee its absolute security.

6. Sharing Your Information

We do not sell or trade your personal identification information